Client: NEBE 2016

Brief:

In this brief, as a final major project, challenge was to come up with brand, product and complete company identity kit as well as product design. 

I created brand of shoes for women.This choice was especially challenging due to my inability to draw my ideas in presentable way, but I solved this problem with ability to create the product itself from paper. Later on I did draw and lear- ned how to get as close as I could to presentab- le shoe sketch.

The name of the company is inspired by dif- ferent language and describes sky or heaven which is something women like to imagine whi- le talkoing about shoes.

The branding is very subtle and corresponds with on trend premium brand of shoes.